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McDonald's Moving Day ad created by Cossette

McDonald’s hides its logo in ingenious ad campaign

By Natalie Fear published

Can you spot the Golden Arches?

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Visit Oslo tourism ad

Oslo’s sarcastic tourism ad breaks every marketing rule (and it’s perfect)

By Natalie Fear published

"I wouldn't come here, to be honest”.

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Gymshark Shop Lift campaign billboard

Gymshark’s “shop lift-ing” billboard is pure genius

By Natalie Fear published

It's an attention stealing ad.

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A screenshot from Ad Vocab online illustrated advertising jargon dictionary

Confused by advertising speak? These gorgeous illustrations cut through the jargon

By Joe Foley published

Distinguish your PPMs from your PCAs with this visual advertising dictionary.

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Poster for Federer: Twelve Final Days

Federer’s iconic new ad is some of the best CGI marketing I’ve seen

By Natalie Fear published

It’s a touching unity of past and present.

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A screenshot from KFC Believe in Chicken advert

KFC's surreal new ad is Thriller for the AI era

By Joe Foley published

This is side-splittin' good.

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Voting is hot AF campaign

Bizarre X-rated poster campaign aims to turn on UK voters

By Joe Foley published

General elections have never been so hot.

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Apple M4 iPad Pro ad

Apple makes up with creatives in new iPad Pro ad

By Joe Foley published

It's a big improvement on the last one.

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Optical illusion billboard appearing to show buttocks but actually showing an arm

Ingenious optical illusion billboard takes the terror out of the prostate check

By Daniel John published

This campaign hits a bum note – in the best possible way.

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A person uses Google search on a laptop

Google search results will soon look very different, thanks to AI

By Joe Foley published

(And that might not be a good thing).

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